TV Show With A Great Mission

An ad agency and adventure sports company have teamed up to create a TV competition with a purpose, and their efforts have led them all the way to a Congressional task force.  The Veterans' Challenge will feature teams of veterans in different athletic competitions while raising awareness and funding for the Wounded Warrior Project.  The show's creators are headed to DC to speak at a task force fair on traumatic brain injuries.  They have been assisted in getting the show together along the way by medical experts and inspirational veterans of all ages (including a personal favorite, Rocky Bleier!).  The link states the show is a "special"; if anyone hears what channel will air it, please let me know and I'll do the same; here's hoping it's a great success and that there are more of them!